Here are the recent titles of our space missions: NASA explores Tumblr and releases Curiosity replica. Yes, that’s right, the latest endeavors of the National Aeronautics and Space Administration have less to do with actual space exploration, and more to do with the actual virtual space nebula dubbed social media.
Throughout recent years, NASA has proved to be quite bold in its internet exploration missions. Its four missions up until now have each been a complete success. NASA landed on planet Facebook not that long ago, and now has just about 12 million likes from the inhabitants of the strange world. And that is not counting all the separate profiles it has created for some of its missions.
Next, NASA explored the nebula of YouTube. There it has been posting many videos which have gathered 82.5 million views, on a page with 625 thousand subscribers. Again, not counting individual mission channels, like NASA Goddard, which has 266 thousand subscribers since its early launch in 2006, and a whopping 86.6 million views, surpassing the original channel which launched in 2008.
In the Twitter asteroid belt, NASA has went for a completely different approach, making close to 140 channels for anything from missions, to rovers, and spacecraft. Curiosity, you may remember, has its very own Twitter channel at @MarsCuriosiy, which just passed the whopping mark of 2 million followers. The NASA account is also getting close to 12 million.
Finally, on Instagram, NASA has 4.4 million followers, and quite a lot of activity in recent times.
On Tumblr, NASA appears to be going for a Twitter-like strategy, releasing accounts for all of the projects under its belt. Up until now, it’s already set up pages for Curiosity, the JunoCam mission to Jupiter, and for astronaut Peggy Whitson, which will be run by the astronaut herself. On top of all these three sits the main NASA page. One of the funnier posts through which NASA is flexing its social media skills is one by Curiosity in which it is moving along the Martian surface, captioned “Rolling, rolling, rolling.”
One other accomplishment by Curiosity besides its actual mission on Mars, is managing to check-in on Foursquare, saying it was on Mars. If anyone ever doubted that, this should shut their mouths.
Speaking of Curiosity, NASA has also released on its website the 3D printer model for Curiosity for free. So, if you’ve ever wanted to get your own Curiosity, all you need to do is find a printer, which should be relatively easy via a simple Google search.
NASA is indeed a social media hit, and will continue to be, provided it still keeps posters like Curiosity active.
Image source: space.com