Based on recent records, Starbucks, CVS, Microsoft will hire 100K young, minority-challenged employees as part of the “100,000 Opportunity Initiatives” program starting on August 13. The program aims to provide equal chances to millennials aged between 16 and 24, who currently have no job position and are not in school, either.
Recent studies have shown that most millennials fail to find stable jobs as a result of the negative reputation they have. According to recent market studies, it appears that most company CEOs believe young millennials are lazy, narcissistic and too confident to be entitled for a job within their departments.
However, 17 companies are willing to prove the opposite and to give the young workforce the equal chance they deserve. For that matter, they have put the basis of a new campaign entitled 100,000 Opportunity Initiatives”. The program will begin on August 13 with the exclusive participation of the famous Hip Hop artist, Common.
Starbucks, CVS, Microsoft and Schultz are among the first companies that agreed to take part in the program. They will, thus, welcome young adults aged 16 – 24 and prepare them through trainings, on-the-job trainings and apprenticeships.
According to Shultz, a similar measure was requested to dismantle job barriers and to give young members of minorities a possibility to find a job and maintain themselves. During the training period, students will benefit of various advantages, such as, health insurance and the Starbucks College Achievement Plan.
Thanks to this plan, young employees belonging to the “Opportunities Initiative” program will receive the reimbursement for the full tuition of a bachelor’s diploma at the Arizona State University.
The White House has praised the initiative that the 17 companies has had after stating on repeated occasions that enterprises should also incorporate and educate the young minds, not just look for new methods of making money.
Given the plans that the 17 participants in the initiative have conceived, the White House believes that many of the problems that minority millennials are now facing could be solved by 2018, the official deadline for the program.
Based on the most recent poll results, the most affected young workers are those belonging to strongly prejudiced ethnicities. Statistics show that the young members of the Latino and African American communities often find it hard to find a job and integrate in the workforce. The newly created “Opportunity Initiatives” aims to change both employers’ and employees’ systems of beliefs.
Many more companies are expected to follow in the footsteps of these 17 corporations and get socially involved in the integration and preparation of the young workforce.
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