Research done by the International Data Corporation predicts that Microsoft’s Windows OS will double its market share in the tablet industry by 2019, at the expense of main competitors Android and iOS.
The IDC’s prediction sees Windows being used 14 percent of tablets shipped worldwide in 2019, compared to this year’s 7 percent prediction. This in turn is a rise compare to 2014, which saw the popular desktop OS powering just over 5 percent of shipped tablets.
This rise might be attributed to a predicted success within tablet users for Microsoft’s upcoming Windows 10 – which is reportedly trying to improve its interface and functionality to better suit them. The gain will be made from predicted share downfall for Android and iOS, which combined own almost 95.1 percent of the market.
Google’s Android continues to dominate the market share with 67.3 percent, but this is estimated to go down below 63 percent in 2019. Apple’s iOS will see a drop in 2015’s market share for the first time in three years, going down 2 percent since last year for a bit over a quarter of the market overall.
IDC also included in its report shipment of 2-in-1 devices, special tablets which come with smaller keyboard peripherals and that are estimated to gain considerable ground over notebooks in the future.
Apple is reportedly planning to announce a larger version of its iPad to combat declining sales of the tablet, which were recorded in the last four consecutive fiscal quarters. This can’t really be classified as a dent in Apple profits, which posted a corporate record $18 billion revenue in its fourth quarter of 2014, but it may see it have to rely too heavily upon its successful smartphone branch
IDC also announced that, overall, the whole tablet industry will see a smaller rate of growth in the following years, basing this estimate slowdown on a way poorer than expected fourth quarter of last year.
This fall in consumer enthusiasm for tablets might be explained by the fact that smartphones have evolved considerately recently, being able to incorporate more and more tablet-like features in a smaller output. Also, notebooks are also racing to become lighter and handier, and before long tablets could find themselves in an awkward spot between the two.
Image Source: PC World